On Positioning and New Priorities

Christoph Herbort-von Loeper begrüßt die Teilnehmenden // Christoph Herbort-von Loeper welcomes the participants

Photos: PRIF/Breunig

Annual Meeting of the Leibniz Working Group on Communication at PRIF

On June 17 and 18, 2026, more than 90 science commu­nicators from all five sections of the Leibniz Asso­ciation gathered at PRIF to discuss current developments and debates in science communi­cation: Together with the Leibniz Institute for Research and Infor­mation in Education (DIPF), the Leibniz Institute for Financial Research (SAFE), and the Sencken­berg Society for Nature Research, PRIF hosted the annual meeting of the Leibniz Asso­ciation’s Commu­nication Working Group in Frankfurt. 

Following a welcome address on behalf of the Spokes­persons’ Committee by Christoph Herbort-von Loeper, Dr. Stefan Kroll delivered a keynote speech addressing the question of (political) positioning in peace and conflict research. Following this, the Leibniz science commu­nicators engaged in discussions with one another: 

In barcamps and moderated workshops, they addressed current topics in science commu­nication within the Leibniz Asso­ciation. They held practical discussions on content strategies and community building on social media, the design of institute maga­zines, and the planning and evaluation of large-scale events. They also reflected on their own under­standing of their role and their stance as commu­nicators, and engaged in the currently unavoidable discus­sion on the use of artificial intelli­gence in research, know­ledge transfer, and science commu­nication, as well as on current political develop­ments. Coffee breaks, a dinner in Sachsenhausen, and, last but not least, a guided tour of the Sencken­berg Natural History Museum also provided opportunities for informal conversations among colleagues. 

In another presen­tation, Univ.-Prof. Dr. Alexandra W. Busch, Vice President of the Leibniz Association and Director General of the Leibniz Center for Archaeology LEIZA spoke about new priority topics planned by the Leibniz Asso­ciation that will impact research within the association in the future – and thus also science communication. 

The Working Group serves as a platform for ex­change and networking among press and commu­nications officers across member institutions of the Leibniz Asso­ciation. Through regular confe­rences and workshops, the network is dedicated to sharing experiences on current develop­ments and topics in science commu­nication.